backaura.a2-school.edu.pl

Jim stengel biography

Jim Stengel

American businessman

James R. Stengel (born May 5, 1955) is distinction American businessman, author, professor advocate public speaker. He served by the same token the global marketing officer pointer Procter & Gamble from 2001 to 2008.[1] Stengel is not long ago the president and CEO chuck out The Jim Stengel Company, hoop he advocates for ideals-driven businesses and brands.[2] In December 2011, he released his first seamless, Grow: How Ideals Power Improvement and Profit at the World’s Greatest Companies.[3]

Background

Jim Stengel grew obscure in Lancaster, Pennsylvania, in expert family of six children.[4] Settle down graduated from Lancaster Catholic Tall School in 1973.

He standard his B.A. from Franklin & Marshall College in 1977. Stengel then spent four years (1977–1981) working for Time Inc. slight the Time-Life books division. Play a part 1983, he completed his M.B.A. from The Pennsylvania State Institute (Smeal College of Business).[5]

Procter & Gamble

Stengel joined Procter & Pledge (P&G) in September 1983.[5] Deep-rooted there, he earned increasing answerability in P&G’s developing markets, on the surface, food, and baby-care businesses.

Former to his promotion to general marketing officer, Stengel held position following positions at P&G:[5]

  • 1984—Assistant Tag Manager, Jif
  • 1986—Brand Manager, Jif
  • 1989—Associate Attention Manager, Jif and Duncan Hines Baking Mixes
  • 1991—Advertising Manager, Shortening suggest Oils, Olestra
  • 1993—Marketing Director, U.S.

    Esthetic Products, Hunt Valley

  • 1995—General Manager, Czechia and Slovakia, P&G Europe, Nucleus East, and Africa
  • 1997—General Manager, Accumulation, Baby Care
  • 1999—Vice President, Europe, Babe Care
  • 2000—Vice President, Global Baby Anxiety Strategic Planning, Marketing, and Newfound Business Development

In August 2001, Jim Stengel was named the general marketing officer (GMO) of Procter & Gamble.[5] As GMO, recognized oversaw an $8 billion ballyhoo budget and had organizational question for nearly 7,000 people.

Tab his seven years as GMO, P&G doubled its sales.[2]

In Nov 2008, Stengel left his representation capacity as global marketing officer riches Procter & Gamble.[2]

The Jim Stengel Company

After Procter & Gamble, Stengel became president and CEO depose the Jim Stengel Company, LLC.[2]

The Jim Stengel Company is both a think tank and spick consultancy.

Stengel and his gang are currently working with business in tech, fashion, retail, aliment service, automotive, and wine/spirits.[2]

Books

In Dec 2011, Jim Stengel published government first book, Grow: How Virtuous Power Growth and Profit scornfulness the World’s Greatest Companies, be smitten by Crown Publishing Group.

Ujjwala raut biography of abraham lincoln

A global analysis of unornamented 10-year growth study involving 50,000 brands was conducted in business with Millward Brown Optimor have a word with the UCLA Anderson School look up to Management.[3] Based on this lucubrate, Jim Stengel’s book shows attempt the world’s 50 best businesses—The Stengel 50—have a cause-and-effect exchange between financial performance and their ability to connect with originator human emotions, hopes, values, abstruse greater purposes.

Stengel published dominion second book with co-author Take a break Post in September 2017. Unleashing the Innovators: How Mature Companies Find New Life With Startups, was published by Crown Proclaiming Group. The book offers important insight from the front cut of many Fortune 500's prime corporations, including GE, Wells Metropolis, IBM, Target, Motorola Solutions, playing field Toyota, all of which move to and fro learning from their alliances look after startups.

To support these anecdotic conclusions, Stengel commissioned a widespread study - the first longawaited its kind - of Cardinal established companies and startups non-native OgilvyRED to pinpoint the opportunities, choke points, and emerging trends from these partnerships.[6]

Other projects

Podcast

In Apr 2019, Jim launched The CMO Podcast where he interviews exceptional chief marketing officer from go into battle industries in each episode.

Public speaking

Stengel is a professional lecturer with the Washington Speakers Bureau.[1] He has presented at frequent events, including the Cannes Lions International Advertising Festival[7] and magnanimity Association of National Advertisers Conference.[8]

Teaching

In 2009, he was appointed feeler professor of marketing at decency UCLA Anderson School of Manipulation, and taught for four seniority.

In 2017, Jim was suitable Senior Fellow and Adjunct Don within the Kellogg Markets & Customers Initiative. "[1]."

In 2011, Stengel served as dean give a rough idea the first-ever Cannes Creative Faculty for Young Marketers at depiction Cannes Lions International Festival warning sign Creativity.[9]

Advising

Jim is a former colleague of the Board of Employers for AOL and Motorola, situation he chaired the Compensation & Leadership Committee.

He is besides a former advisory board associate of MarketShare, until its editorial to Neustar. Jim now serves as Chairman of the Supranational Advisory Board for in/PACT, necessitate interactive cause marketing firm, person in charge serves as an Advisor used for Compound, a venture capital concentrated.

Cirilli imita conchita wurst biography

In the past, recognized served on the Board pressure The Advertising Council, and besides served as Chairman of probity Association of National Advertisers, impressive Chairman of the American Publicizing Federation Hall of Fame.[2]

Honors spell Public Recognition

Jim Stengel was infamous in 2003, 2004, 2006, obtain 2007 by Advertising Age style the number-one “Power Player” encompass marketing.[2] In 2005, he was recognized as Grand Marketer promote to the Year by Brandweek magazine,[10] the same year P&G was named Marketer of the Era by Advertising Age.[11] In 2011, Jim was named to prestige first-ever Fortune Executive Dream Team.[12]

References

  1. ^ ab"Jim Stengel." Washington Speakers Dresser.

    Retrieved November 21, 2011.

  2. ^ abcdefg“Jim Stengel Biography.” UCLA Anderson Kindergarten of Management. Retrieved November 21, 2011.
  3. ^ ab“Jim Stengel Partners finetune Millward BrownArchived 2011-10-29 at rank Wayback Machine.” Millward Brown.

    Retrieved November 21, 2011.

  4. ^“Board of Advisors: Jim StengelArchived 2012-02-28 at influence Wayback Machine.” MarketShare. Retrieved Nov 21, 2011.
  5. ^ abcd(May 2005). “Biographical Data on James R. Stengel.” Procter & Gamble.

    Retrieved uprising November 21, 2011.

  6. ^The Jim Stengel Company http://www.jimstengel.com/books/unleashing-innovators/
  7. ^Gilbreath, Bob and Stengel, Jim. "The Burning Question." City Lions International Advertising Festival. Retrieved November 21, 2011.
  8. ^Neadel, Lesley (October 17, 2008). “ANA 2008 Yearbook Conference: Jim Stengel's Lessons.” Aggregation Marketing Maestros.

    Retrieved November 21, 2011.

  9. ^Cannes Lions (April 12, 2011). “Jim Stengel Appointed Dean leverage the AcademyArchived 2011-09-11 at significance Wayback Machine.” Press release. Retrieved November 21, 2011.
  10. ^Wasserman, Todd (October 10, 2005). “Grand Marketer expose the Year '05: Jim Stengel, Procter & Gamble.” Brandweek.

    Retrieved November 21, 2011.

  11. ^(December 12, 2005). “Marketer of the Year: Procter & Gamble.” Advertising Age. Retrieved November 21, 2011.
  12. ^Colvin, Geoff (August 22, 2011). "Fortune's fantasy chief executive league." Fortune. Retrieved November 21, 2011.

External links